The Merits of Innovation in a Competitive World

by Daniel Burrus via LinkedIn

Focusing time and resources on your competition limits businesses’ potential for greater success, and prevents them from being leaders in their field. If a business is consumed by its rivalries, then its attention is not on creating new must-have products or services. Instead, it is focused on what its competition is doing, and how to either replicate or incrementally improve on those products, services and practices. To remain in this aggressive competitive cycle is to hinder the possibility of getting ahead — a business cannot ‘win’ if it solely fixates on the race. Rather, a proven key to success is...